Home / Brands
______
From positioning to delivering the product at the point of sale, Alpar brings retailers the most anticipated launches from its leading brands.
In distribution and licensing, we stand out for the exclusive service we provide to major players in the world market.

U.S. Polo Assn.

Licensed

______

The authentic polo spirit is incorporated by the U.S. Polo Assn., the official brand of the United States Polo Association (USPA), founded in 1890.

The U.S. Polo Assn. is present in 180 countries, with more than 1,100 stores, offering clothes for the whole family, including vibrant and young looks, inspired by the classic American style.

Alpar brings the brand to Brazil exclusively.

La Martina

Licensed

______

Competitiveness, passion and elegance on the move. This expression contains the essence of the La Martina brand, born in 1985, in Buenos Aires, with the aim of supporting the polo game and disseminating its values.

Today La Martina is one of the highlights among international brands in the casual sector, present in more than 700 points of sale worldwide.

Alpar is the brand’s licensee for the entire country.

Champion

Licensed

______

Inside everyone is the heart of a champion!

This is the motto of Champion, a brand created in New York in 1919. Champion is a leader when it comes to sports goods, carrying in its DNA the authentic American look.

With innovative and stylish products, the CHAMPION FOOTWEAR collection arrives in Brazil through Alpar, with the main streetwear trends, which are a fever among sneakers fans.

Straye

Licensed

______

Founded by Angel Cabada in 2017, in California, STRAYE creates products for skaters, designed by skaters.

The brand is fluid, unexpected and identifies with creative people, who are always ahead, thinking differently from outdated stereotypes.

Alpar brings its entire STRAYE footwear, apparel and accessories collection to Brazil with exclusivity and 100% national production.

Nike

______

With the Just Do It slogan and the worldwide known Swoosh (its logo), Nike is one of the leaders of the global market and has, at the base of its DNA, a culture of inventions.

The company aims to provide positive experiences for today’s athletes, while seeking to develop improvements for generations to come.

Alpar has been a Nike distributor since 2006, being exclusive to the tennis sports channel.

Nike SB

______

With the Just Do It slogan and the worldwide known Swoosh (its logo), Nike is one of the leaders of the global market and has, at the base of its DNA, a culture of inventions.

The company aims to provide positive experiences for today’s athletes, while seeking to develop improvements for generations to come.

Alpar has been a Nike distributor since 2006, being exclusive to the tennis sports channel.

Adidas

Impossible is Nothing

______

“Our passion for sports makes the world a better place” is the vision of the three-striped brand, which has brought a lot of innovation and creativity to the sports world.

Adidas believes that through sport we have the power to change the world. Bringing in its history a lot of technology and attention to detail, the brand has already produced more than 1.1 billion products, such as footwear, apparel and equipment.

Alpar is the exclusive distributor of Adidas shoes since 2015.

Mizuno

______

There are no limits to each person’s sporting journey.

Since its first store in Osaka, more than a hundred years ago, Mizuno’s mission is bringing quality of life to people through sport and constant innovation.

Alpar has been distributing Mizuno products since 2007.

Lacoste

______

The crocodile love has made elegance an international icon. It gives confidence to who is wearing, whatever the situation is, and creates a sense of belonging that connects cultures.

Combining elegance and comfort for more than 80 years, the French brand is a part of Alpar’s group of leading brands with the distribution of the footwear line.

Havaianas

______

Symbol of high-spirited Brazilians in any part of the world, Havaianas sandals have become the subject of the pages of major magazines and newspapers worldwide, conquering some of the most popular shop windows on the planet.

Havaianas was the first brand to be part of Alpar’s Leading Brands group!

Ipanema

______

Based on the pillars of fashion, music, art and well-being, Ipanema dresses the diversity of women, accompanying all of them in the most different situations and places.

Ipanema is one of Alpar’s leading brands that belongs to the Grendene group, a company from the state of Rio Grande do Sul that currently has 11 factories and more than 20,000 employees.

Mormaii

______

With launches of the highest quality and original design, Mormaii opens up more and more space between large corporations, without ever losing its essence linked to the sea and action sports.

Alpar takes the Mormaii sandals line to consumers, one of our leading brands in partnership with Grendene.

Rider

______

A true classic of the 90s, Rider is a shoe brand for those who lead a naturally relaxed life, prioritizing comfort and informality, which are necessary for those who want to enjoy life the way they really like it, free from strings and conventions.

Rider is one of the leading brands of the Grendene group that Alpar brings to the market.

Cartago

______

Cartago inspires people to discover and express themselves with style, developing a casual fashion that prioritizes comfort and contemporaneity, delivering well-being and confidence.

Cartago belongs to the Grendene group, our partner company in the operation of leading brands.